Derived from the need to innovate and swiftly adapt in the dynamic and fast-changing cosmetic market, LipoTrue™ has come forward. This new company moves a step up into the world of technologies, developing new active ingredients by acting as a central R&D engine integrating high technological platforms. These platforms are: the use of Wild Plants as Biofactories for human synthetic proteins synthesis, in silico and biomimetic design of new peptides, Marine bio-research, LipoTrue Greenbeat™ and Big Data Analytics. LipoTrue™ is a new project with a solid scientific team of 30 multidisciplinary specialists, with an average cosmetic experience of more than 10 years.